Mangools vs SE Ranking: Which SEO Tools Tool Is Better in 2026?
Mangools
From $29SE Ranking
From $55Quick verdict
Overall pick: SE Ranking
Pick Mangools if you are a blogger or boutique agency who wants clean keyword research at a lower starting price and a free plan to test first. Pick SE Ranking if you need a fuller platform: it includes technical site audits, content optimization, local SEO, and a public API, none of which Mangools offers, for a higher $55/month starting price. The trade-off is straightforward: Mangools is cheaper and simpler, SE Ranking is broader and costs more.
- Mangools's entry plan ($29) is 47% cheaper than SE Ranking's ($55).
- Mangools has a free plan; SE Ranking does not.
- Only SE Ranking offers: technical site crawler & audit, content optimization / seo editor, local seo & listing management, public api & looker studio.
Cost calculator
| Tool | Monthly | Yearly |
|---|---|---|
| Mangools · flat | $29.00 | $348 |
| SE Ranking · flat | $55.00 | $660 |
Based on entry-level paid plans. Prices change, so check the vendor before you buy.
Which one should you choose?
| If you need… | Pick | Why |
|---|---|---|
| Blogger on a tight budget who mainly needs keyword research | Mangools | Mangools starts at $29/month flat with a free plan and is positioned for bloggers with clean visual keyword research; SE Ranking starts at $55/month with no free plan. |
| Agency that needs technical site audits alongside rank tracking | SE Ranking | SE Ranking includes a technical site crawler and audit, which Mangools does not offer. |
| Team optimizing on-page content | SE Ranking | SE Ranking includes content optimization / an SEO editor; Mangools does not. |
| Business managing local listings and local rankings | SE Ranking | SE Ranking includes local SEO and listing management; Mangools does not. |
| Buyer who wants to pull SEO data into their own dashboards | SE Ranking | SE Ranking offers a public API and Looker Studio support; Mangools has no API. |
Feature comparison: Mangools vs SE Ranking
| Feature | ||
|---|---|---|
| Free plan | ✅ | ❌ |
| Starting price | $29 /mo | $55 /mo |
| Keyword research database | ✅ | ✅ |
| Backlink audit & link tracking | ✅ | ✅ |
| Daily rank tracking | ✅ | ✅ |
| Technical site crawler & audit | — | ✅ |
| Competitor organic & paid insights | ✅ | ✅ |
| Content optimization / SEO editor | — | ✅ |
| Local SEO & listing management | — | ✅ |
| Public API & Looker Studio | — | ✅ |
Highlighted rows are where the tools differ.
Pros and cons
Mangools
- Lowest starting price at $29/month flat
- Free plan available for testing
- Covers keyword research, backlink analysis, rank tracking, and competitor analysis
- Positioned for bloggers and boutique agencies with clean visual keyword research
- No technical site crawler or audit
- No content optimization or SEO editor
- No local SEO, no public API, and no Looker Studio support
SE Ranking
- Full feature set including site audit, content optimization, local SEO, and API
- Starting price of $55/month flat covers a broader platform
- Covers keyword research, backlinks, rank tracking, and competitor insights
- Positioned for SMBs and agencies wanting value for money
- No free plan
- Higher starting price than Mangools at $55/month
At a glance
Juicy SEO tools loved by bloggers and boutique agencies.
Founded 2014 · From $29 · 4/8 tracked features
Best for: bloggers, clean visual keyword research
See Mangools alternatives →Accurate, all-inclusive SEO platform at an affordable price.
Founded 2013 · From $55 · 8/8 tracked features
Best for: SMBs, agencies wanting value for money
See SE Ranking alternatives →FAQ
Is Mangools cheaper than SE Ranking?
Yes. Mangools starts at $29/month flat, while SE Ranking starts at $55/month flat. Both bill flat rather than per seat.
Does Mangools have a free plan?
Yes, Mangools offers a free plan. SE Ranking does not.
Which tool includes a technical site audit?
SE Ranking includes a technical site crawler and audit. Mangools does not.
Does either tool offer an API?
SE Ranking offers a public API and Looker Studio support. Mangools does not.
Which tool is better for local SEO?
SE Ranking, because it includes local SEO and listing management, which Mangools does not offer.
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Data last reviewed: pending verification. All SEO Tools tools →